Achieving massive financial success in network marketing seems to be a "holy grail" for most distributors. We know all the common ways and methods associated with MLM, such as dragging friends and family to home meetings, meeting strangers in coffeeshops, and hanging signs around the neighbourhood. Most avid networkers have tried the methods above. However, a greater percentage of those networkers who try them never really achieve the results they expect.
The number one reason why majority of network marketers never make a dime in MLM (or spend more money than they earn), is because of the lack of two (2) things. First, they lack the proper drive and motivation for success. Second, they lack the marketing and follow up skills needed to create and sustain a large network of people. Let's delve deeper into those two things:
1. Lack of proper drive and motivation. Now, don't get me wrong. I personally believe that most MLM distributors have a strong amount of motivation. But most of the time, those motivea are wrong or improperly channeled. I've seen people who enter MLM because they are in "desperate" financial straits and need a quick fix. There are those who fall victim to the get-rich-quick mentality and "show me the magic button" that automatically generates tons of cash. This is a wrong mindset. When I work with new distributors, I assure them that MLM demands work, determination and discipline.
2. Lack of marketing and follow up skills. I am a believer in the warm market. I believe that if you approach your friends and influence them to get started in an MLM type of business, some will join, some won't. However, if you do it the wrong way, approaching the warm market can be a huge nightmare! An even greater problem is generating leads after the warm market has been exhausted. This is where MLM distributors get lost. They lack the marketing skills to generate highly targeted leads and follow up with them.
However, any distributor from any company can totally change his or her business around in just 90 days or less. All it takes is to do some adjustments, have a paradigm shift in mindset, methods and strategies...and start using advanced yet highly useable techniques for MLM success. This can be done both online and offline.
MLM Marketing And Mindset Secrets
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