If you have an additional five hundred highly interested leads for your network marketing business every single month, would you agree that your business will improve? There's no doubt that it will! The problem though, with a lot of networkers is that generating their own leads seems to be an insurmountable task for them. As a result, people who think they are inadequate and unable to produce leads and prospects for their own business, end up buying lead lists from list brokers.
In my opinion, buying a cold lead list and contacting them, hoping that someone will be interested and sign up, is the start of most networker's frustrations and traumatic experiences in this industry! Luckily, you don't have to go through that same wretched path, because now I'm going to show you three ways to generate your own leads using the power of the internet.
1) Writing articles is the best way to gather highly interested leads for free. All you need to do is write at least a 300 word article (one at a time) and submit it to popular article submission sites. Those articles will have an author information resource box that contains your website links in it. Each time someone reads your articles and likes them, they tend to find out more about the author and click on your link that then leads them to your main website. Voila, when they reach your site, you have a "landing page" ready to share free information to your site visitors in exchange for their contact info.
The key to writing great articles is to write with your target audience in mind. If you're writing for a specific group of network marketers, make sure you understand their pain, research solutions that could help them, and write about something that they want and need.
Article marketing, by the way, tends to increase your search engine rankings. The higher you move up to the search engine rankings, the more visitors you will get!
2) Posting in forums is a great way to learn new ideas, network with other like minded people, and in effect, drive some traffic to your site from people who start to like you and trust you. I am against spamming any forum! Your main purpose for posting in any forum should NOT be to market your business. Concentrate on contributing value to the discussions and being part of a larger community. When people see that you "really have something going" and that you're truly making sense with your posts, it's natural for them to follow your content and even check out your site (your forum signature with links appears at the bottom of every post you make, which in itself is free advertising). Some of the best MLM business partnerships/relationships I started are with people who met me through industry related forums.
3) Pay per click advertising is still alive. Are you surprised? With so much hype going on these days, saying that "Google is dead" and that PPC will cost you a lot of expenses, it's hard to believe that it is still one of the best methods for advertising your business online! The truth is, it STILL is a very lucrative traffic and lead generating tool! The people who keep telling you that PPC is dead and too expensive are those people who are actually promoting their business through PPC, so they are trying to ward off their competitors!
But if you know how to use PPC, you can gather hordes of MLM leads from it, and build a highly responsive marketing list. there are so many PPC platforms out there, but the most popular one is Google Adwords. I prefer using other PPC platforms, but if you really plan to use Google Adwords, I suggest that you study it carefully first. know the strategies that will help you save advertising costs. One of the best guys to refer to when it comes to Adwords advertising is Perry Marshal. I suggest that you look for his material and even sign up for his courses, free and paid. I will not earn a single penny when you buy from him, neither am I affiliated to Perry Marshal in some way! but I do believe his information can help SAVE YOU from unnecessary advertising costs.
Have fun generating leads. One more thing: Do business with PEOPLE, not computers!
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