Hi there. When I first started in online network marketing, I admit that I despised SEO (or search engine optimization). But now, in front of hundreds of blog readers, I am officially changing my stand about SEO. From an SEO hater, and someone who thinks that "its too complicated for the human brain", I've become a converted believer in search engine optimization.

And all it took for me to get started in this wonderful world of ranking higher in the search engine rankings is a simple article that I stumbled upon, written by an SEO expert, Brad Fallon.

My conclusion? SEO isn't supposed to be hard, but "teachers" and "experts" made it sound complicated so that they would sound smart (yeah, they probably have recognition issues during their grade school days). And because a greater percentage of the make money online market thinks that Web 2.0 is the best way to drive traffic to their site, and that PPC is a good way to lose money, and that SEO is only for technical geeks.....then there is LESSER COMPETITION in the SEO world than you expect.

For example, if you want to rank higher for a popular keyword phrase, "network marketing", then I agree that there's lots of competition there. It would probably take you months before you reach a high Google ranking for taht keyword. But do you know that there are THOUSANDS OF OTHER KEYWORD PHRASES related to network marketing that people are actually searching for?

All you have to do is to target those LESS POPULAR but MORE TARGETED keywords! Go for long tail keywords that people tend to type on Google Search every single day.

Here are some of my 'ground rules' for effective SEO (by the way, if you're a newbie to SEO and doesn't know the basic terms yet, i suggest that you visit Wikipedia first, research about the definition of SEO and the basics, then come back to this article).

Search Engine Optimization Tips:
1. Tweak your page titles and include your chosen keywords in the site description, metatags and site content itself.
2. Get rid of two way links and focus on creating one way links that point to your main website
3. Create articles that again, targets those keywords, then submit to at least 5 article directories
4. Blog on a regular basis and insert a backlink that points to your site, and actually include your targeted keywords in the ANCHOR TEXT.
5. Increase your PageRank by linking back to high authority sites (PR 4 or higher).

** I know what many of you are thinking: "This stuff is too complicated". Well, six months ago, I'm one of those guys saying those very words...so I can almost 100% confidently say that someday, you too, will change your mind.

Happy networking!:-)

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